Everybody likes working with friends. Being in the privileged position of having Talented Friends Doing Awesome Things, we sat down with David, Lars and Phil of OWL Optics to devise a new website for their pretty glasses.
OWLs central premise is simplicity – five numbered models, available in five colours. Therefore, we set out to create a beautiful, highly usable shopping experience that matches their elegance.
Our solution employs a clear layout and reserves maximum space for lookbook images and product shots. The clear aesthetic is challenged by some interesting interface patterns, providing some pleasant surprises among the sleekness. Shoo-hoo!